Postmodern Design
The Postmodern Design period of graphic design is characterized as a shift from the strict framework of modernism, adopting a more varied, experimental, and imaginative approach. Initiating in the late 20th century (1970s–1980s), postmodern design dismissed the minimalist structure of modernism, prioritizing personal expression, playfulness, and a blend of styles. Designers started to play with humor, irony, and surprising combinations, often reinterpreting historical inspirations and integrating them with modern styles. Influenced by poststructuralist theory, they shattered conventional design norms, leading to fragmented layouts and non-hierarchical typography. The advent of digital technology provided greater freedom in design, further spurring innovation in form, color, and composition. Typography became more expressive, utilizing various fonts and sizes to evoke emotions, while vibrant colors and unconventional shapes contrasted with the simplicity of mod...
